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On those rare occasions when we're not doing something brilliant for our clients, we put our deepest thoughts on paper. Here are some of our favorites.
- Youth Making Noise About Water Conservation
Youth Noise, a social networking site for people under the age of 27 who like to connect based on deeper interests than Paris Hilton’s wardrobe and who want to get engaged within a cause, just hosted its inaugural DROP Water Summit at Parsons New School for Design in New York. The November 15 summit convened [...]
Nov 25 2008 10:31 am | Read More
- 10 Considerations When Approaching a Private Company About Supporting Your Public Cause
A wise old marketing sage once asked me, “What’s a newspaper in business for?”
Nov 24 2008 10:35 am | Read More
“To deliver timely, accurate, and impartial news everyday to their subscribers,” I proudly responded as a young ad man trying to impress his mentor. “Wrong,” he said. “Newspapers are in the business to make money! If they’re not making money, they can’t [...]
- Social Media and Barack Obama
It’s no secret that Obama embraced social media during his campaign, and it helped him win his presidency. By reaching out through a channel underutilized by other candidates, Obama projected himself through Twitter, YouTube and Facebook to talk with voters.
Nov 18 2008 02:50 pm | Read More
If you think this was just taking advantage of a fad to appeal to younger people, [...]
- Twinkle for Twitter
Everyone knows a Twitter addict, and I have a friend who is addicted. Think I might need to send her to TTA (Twitter Twinkle Anonymous).
Nov 12 2008 02:09 pm | Read More
Twinkle is one of the newest social media apps, a geo-location powered Twitter, created by Tapulous in Palo Alto, California. “We love iPhone. And we love to build things, so we [...]
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